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Leading Macca's Social
and Digital for Three Years
I co-led Macca’s social and digital offering for three years. In that time we turned a burger made of pickles into 500 Million+ impressions across the globe, launched an app to the #1 spot on the App Store, created world first and record breaking Snap Lenses, birthed a responsive daily post campaign that went viral again and again, and ate a hell of a lot of burgers.
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Below is a sample of the work. Happy to share more if you just love burger ads.








McPickle
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Macca's Monopoly
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30 Days 30 Deals
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